You didn’t start a brand to answer “where’s my order?” at midnight.
The printer shipped late. The carrier lost the box. None of it was your fault - but every apology is yours to write. And the open ones never leave your head - the claim you might’ve missed, the customer still waiting since Tuesday.
Not a chatbot. An operator.
It doesn’t just draft a reply. It works the case end to end, the way you would.
Reads it, looks it up
Reads the email and pulls the live order, fulfillment, and tracking from Shopify and Printify.
Decides on your rules
Checks it against the refund, exchange, and claim policies you set. Not a guess - your playbook.
Replies, or hands it to you
Sends in your voice when it is routine, or escalates the tricky ones with the timeline already built.